{"success":true,"entity":{"id":71776,"name":"The Skin I Live In","category":"Movies & TV","type":"Movie / TV Show / Series","subtype":"Thriller","logo":"https://clients.rascasse.com/wp-content/uploads/2026/03/entity-71776-the-skin-i-live-in.jpg","wikidata":"Q1130310","size":436796.5574348343,"worldwideSize":2996723.797912753,"country_share":14.6,"rankCountry":41441,"rankType":3881,"rankCategory":7740,"rankSubtype":42},"demographics":{"female_share":59.2,"avg_age":42,"age_buckets":[{"label":"16-24","share":14.4,"female":6.5,"male":7.9},{"label":"25-34","share":15.4,"female":8.4,"male":7},{"label":"35-44","share":22.5,"female":13,"male":9.5},{"label":"45-54","share":27.9,"female":19.8,"male":8.1},{"label":"55+","share":19.8,"female":11.4,"male":8.3}]},"psychographics":[{"cluster":"BALANCE","score":1.18},{"cluster":"OPEN","score":1.15},{"cluster":"JOY","score":1.07},{"cluster":"THRILL","score":1.06},{"cluster":"POWER","score":1.07},{"cluster":"CONSERVATISM","score":1.08},{"cluster":"PREMIUM","score":1.11}],"traits":[{"name":"Sustainability","cluster":"BALANCE","score":1.27},{"name":"Healthy Lifestyle","cluster":"BALANCE","score":0.9},{"name":"Mindfulness","cluster":"BALANCE","score":1.19},{"name":"Spirituality","cluster":"BALANCE","score":1.37},{"name":"LGBTQ+ Identity","cluster":"OPEN","score":1.13},{"name":"Creativity","cluster":"OPEN","score":1.06},{"name":"Urban Lifestyle","cluster":"OPEN","score":1.25},{"name":"Community Orientation","cluster":"OPEN","score":1.16},{"name":"Individualism","cluster":"JOY","score":1.17},{"name":"Indulgence","cluster":"JOY","score":1.34},{"name":"Social Media Usage","cluster":"JOY","score":1.02},{"name":"Pet Ownership","cluster":"JOY","score":0.76},{"name":"Extroversion","cluster":"THRILL","score":1.03},{"name":"Risk Appetite","cluster":"THRILL","score":0.98},{"name":"DIY Mentality","cluster":"THRILL","score":0.91},{"name":"Travelling","cluster":"THRILL","score":1.3},{"name":"Sports Activity","cluster":"POWER","score":1.01},{"name":"Career Orientation","cluster":"POWER","score":1.16},{"name":"Early Adopter Mentality","cluster":"POWER","score":1.06},{"name":"Tradition","cluster":"CONSERVATISM","score":1.14},{"name":"Patriotism","cluster":"CONSERVATISM","score":null},{"name":"Family Orientation","cluster":"CONSERVATISM","score":0.96},{"name":"Need for Security","cluster":"CONSERVATISM","score":1.13},{"name":"Price Sensitivity","cluster":"PREMIUM","score":1.22},{"name":"Quality Awareness","cluster":"PREMIUM","score":1.23},{"name":"Luxury Orientation","cluster":"PREMIUM","score":0.78},{"name":"Design Affinity","cluster":"PREMIUM","score":1},{"name":"Convenience Orientation","cluster":"PREMIUM","score":1.31}],"top_affinities":[{"entity_id":43617,"name":"Obsessed (2009 film)","logo":"https://clients.rascasse.com/wp-content/uploads/2022/06/Obsessed.png","category":"Movies & TV","type":"Movie / TV Show / Series","affinity":141.79},{"entity_id":833,"name":"Michelle Monaghan","logo":"https://clients.rascasse.com/wp-content/uploads/2022/06/Michelle-Monaghan.png","category":"Movies & TV","type":"Person","affinity":363.42},{"entity_id":191090,"name":"Noah Baumbach","logo":"https://clients.rascasse.com/wp-content/uploads/2023/04/Noah-Baumbach.png","category":"Movies & TV","type":"Person","affinity":219.68},{"entity_id":220758,"name":"The Lobster","logo":"https://clients.rascasse.com/wp-content/uploads/2022/07/The-Lobster.png","category":"Movies & TV","type":"Movie / TV Show / Series","affinity":162.18},{"entity_id":221368,"name":"Luca Guadagnino","logo":"https://clients.rascasse.com/wp-content/uploads/2022/07/Luca-Guadagnino.png","category":"Movies & TV","type":"Person","affinity":205.44},{"entity_id":3841,"name":"Sam Claflin","logo":"https://clients.rascasse.com/wp-content/uploads/2022/06/Sam-Claflin.png","category":"Movies & TV","type":"Person","affinity":82.57},{"entity_id":6420,"name":"Casey Affleck","logo":"https://clients.rascasse.com/wp-content/uploads/2022/06/Casey-Affleck.png","category":"Movies & TV","type":"Person","affinity":133.31},{"entity_id":9479,"name":"Midnight in Paris","logo":"https://clients.rascasse.com/wp-content/uploads/2022/07/Midnight-in-Paris.png","category":"Movies & TV","type":"Movie / TV Show / Series","affinity":69.56},{"entity_id":42642,"name":"Moonrise Kingdom","logo":"https://clients.rascasse.com/wp-content/uploads/2022/07/Moonrise-Kingdom.png","category":"Movies & TV","type":"Movie / TV Show / Series","affinity":60.65},{"entity_id":71433,"name":"Basic Instinct","logo":"https://clients.rascasse.com/wp-content/uploads/2022/07/Basic-Instinct.png","category":"Movies & TV","type":"Movie / TV Show / Series","affinity":52.53},{"entity_id":2568,"name":"Greta Gerwig","logo":"https://clients.rascasse.com/wp-content/uploads/2022/07/Greta-Gerwig.png","category":"Movies & TV","type":"Person","affinity":38.4},{"entity_id":29597,"name":"Blue Jasmine","logo":"https://clients.rascasse.com/wp-content/uploads/2023/04/Blue-Jasmine.png","category":"Movies & TV","type":"Movie / TV Show / Series","affinity":98},{"entity_id":16440,"name":"David Fincher","logo":"https://clients.rascasse.com/wp-content/uploads/2022/06/David-Fincher.png","category":"Movies & TV","type":"Person","affinity":32.41},{"entity_id":154999,"name":"Suspiria","logo":"https://clients.rascasse.com/wp-content/uploads/2022/07/Suspiria.png","category":"Movies & TV","type":"Movie / TV Show / Series","affinity":58.6},{"entity_id":12169,"name":"Diane Keaton","logo":"https://clients.rascasse.com/wp-content/uploads/2022/06/Diane-Keaton.png","category":"Movies & TV","type":"Person","affinity":6.69},{"entity_id":20968,"name":"The Grand Budapest Hotel","logo":"https://clients.rascasse.com/wp-content/uploads/2022/07/The-Grand-Budapest-Hotel.png","category":"Movies & TV","type":"Movie / TV Show / Series","affinity":43.31},{"entity_id":85473,"name":"Cats (musical)","logo":"https://clients.rascasse.com/wp-content/uploads/2022/04/Cats.png","category":"Music & Radio","type":"Musical","affinity":10.71},{"entity_id":7950,"name":"Anne Hathaway","logo":"https://clients.rascasse.com/wp-content/uploads/2022/04/Anne-Hathaway_fullcolor.png","category":"Movies & TV","type":"Person","affinity":6.05},{"entity_id":78607,"name":"Eyes Wide Shut","logo":"https://clients.rascasse.com/wp-content/uploads/2022/08/Eyes-Wide-Shut.png","category":"Movies & TV","type":"Movie / TV Show / Series","affinity":13.74},{"entity_id":156606,"name":"10 Cloverfield Lane","logo":"https://clients.rascasse.com/wp-content/uploads/2022/07/10-Cloverfield-Lane.png","category":"Movies & TV","type":"Movie / TV Show / Series","affinity":37.46}],"top_countries":[{"code":"US","name":"United States","share":14.6},{"code":"ES","name":"Spain","share":9.1},{"code":"MX","name":"Mexico","share":7.7}],"top_regions":[{"name":"California","affinity":1.26,"reach":65071},{"name":"Texas","affinity":1.2,"reach":35730},{"name":"New York","affinity":1.2,"reach":31577},{"name":"Florida","affinity":0.92,"reach":25764},{"name":"Illinois","affinity":1.08,"reach":18092},{"name":"Pennsylvania","affinity":0.96,"reach":16282},{"name":"Georgia","affinity":1.01,"reach":14667},{"name":"North Carolina","affinity":0.97,"reach":14032},{"name":"Ohio","affinity":0.9,"reach":13857},{"name":"Michigan","affinity":0.95,"reach":12473},{"name":"New Jersey","affinity":0.97,"reach":11769},{"name":"Washington","affinity":1.16,"reach":11661},{"name":"Virginia","affinity":0.99,"reach":11130},{"name":"Arizona","affinity":1.04,"reach":10246},{"name":"Massachusetts","affinity":1.02,"reach":9318},{"name":"Tennessee","affinity":0.96,"reach":9036},{"name":"Indiana","affinity":0.94,"reach":8341},{"name":"Missouri","affinity":0.97,"reach":7795},{"name":"Maryland","affinity":0.97,"reach":7783},{"name":"Colorado","affinity":1,"reach":7551},{"name":"Wisconsin","affinity":0.88,"reach":6779},{"name":"Minnesota","affinity":0.9,"reach":6697},{"name":"Oregon","affinity":1.17,"reach":6457},{"name":"South Carolina","affinity":0.88,"reach":6273},{"name":"Louisiana","affinity":1.02,"reach":6166},{"name":"Kentucky","affinity":1.05,"reach":6152},{"name":"Alabama","affinity":0.9,"reach":5902},{"name":"Oklahoma","affinity":1.07,"reach":5502},{"name":"Connecticut","affinity":1.01,"reach":4770},{"name":"Utah","affinity":1.08,"reach":4605},{"name":"Nevada","affinity":1.07,"reach":4506},{"name":"Arkansas","affinity":1.04,"reach":4088},{"name":"Iowa","affinity":0.94,"reach":3921},{"name":"Kansas","affinity":1,"reach":3844},{"name":"Mississippi","affinity":0.99,"reach":3827},{"name":"New Mexico","affinity":1.18,"reach":3256},{"name":"Idaho","affinity":1.03,"reach":2465},{"name":"Nebraska","affinity":0.96,"reach":2455},{"name":"West Virginia","affinity":0.97,"reach":2271},{"name":"Hawaii","affinity":0.99,"reach":1862},{"name":"Maine","affinity":0.96,"reach":1697},{"name":"New Hampshire","affinity":0.98,"reach":1693},{"name":"Rhode Island","affinity":0.98,"reach":1360},{"name":"Montana","affinity":0.96,"reach":1359},{"name":"Delaware","affinity":0.89,"reach":1146},{"name":"South Dakota","affinity":0.89,"reach":1027},{"name":"Alaska","affinity":1.09,"reach":1015},{"name":"Washington, District of Columbia","affinity":1.11,"reach":996},{"name":"North Dakota","affinity":0.97,"reach":990},{"name":"Vermont","affinity":0.96,"reach":804}],"trend":[{"quarter":"Q4/22","year":2022,"quarterNum":4,"searches":114500,"yoyChange":null},{"quarter":"Q1/23","year":2023,"quarterNum":1,"searches":97000,"yoyChange":null},{"quarter":"Q2/23","year":2023,"quarterNum":2,"searches":89400,"yoyChange":null},{"quarter":"Q3/23","year":2023,"quarterNum":3,"searches":91400,"yoyChange":null},{"quarter":"Q4/23","year":2023,"quarterNum":4,"searches":110900,"yoyChange":-3.1},{"quarter":"Q1/24","year":2024,"quarterNum":1,"searches":179700,"yoyChange":85.3},{"quarter":"Q2/24","year":2024,"quarterNum":2,"searches":171800,"yoyChange":92.2},{"quarter":"Q3/24","year":2024,"quarterNum":3,"searches":208100,"yoyChange":127.7},{"quarter":"Q4/24","year":2024,"quarterNum":4,"searches":162400,"yoyChange":46.4},{"quarter":"Q1/25","year":2025,"quarterNum":1,"searches":236425,"yoyChange":31.6},{"quarter":"Q2/25","year":2025,"quarterNum":2,"searches":197738,"yoyChange":15.1},{"quarter":"Q3/25","year":2025,"quarterNum":3,"searches":275221,"yoyChange":32.3},{"quarter":"Q4/25","year":2025,"quarterNum":4,"searches":137806,"yoyChange":-15.1},{"quarter":"Q1/26","year":2026,"quarterNum":1,"searches":136808,"yoyChange":-42.1},{"quarter":"Q2/26","year":2026,"quarterNum":2,"searches":150006,"yoyChange":-24.1},{"quarter":"Q3/26","year":2026,"quarterNum":3,"searches":120226,"yoyChange":-56.3}],"monthlyDistribution":[{"month":1,"name":"Jan","avgSearches":22385,"share":7.1},{"month":2,"name":"Feb","avgSearches":37289,"share":11.8},{"month":3,"name":"Mar","avgSearches":24408,"share":7.7},{"month":4,"name":"Apr","avgSearches":26286,"share":8.3},{"month":5,"name":"May","avgSearches":33377,"share":10.6},{"month":6,"name":"Jun","avgSearches":24198,"share":7.7},{"month":7,"name":"Jul","avgSearches":26539,"share":8.4},{"month":8,"name":"Aug","avgSearches":26969,"share":8.5},{"month":9,"name":"Sep","avgSearches":26246,"share":8.3},{"month":10,"name":"Oct","avgSearches":27878,"share":8.8},{"month":11,"name":"Nov","avgSearches":18989,"share":6},{"month":12,"name":"Dec","avgSearches":20933,"share":6.6}],"topAudiences":{},"curatedInterests":{"music":{"label":"Music Genres","items":[{"name":"Country music","logo":"https://clients.rascasse.com/wp-content/uploads/2024/10/Country-music.jpg","category":"Music & Radio","type":"Topic","subtype":"Musical genre","affinity":1.21},{"name":"Hard rock","logo":"https://clients.rascasse.com/wp-content/uploads/2026/10/entity-18063-hard-rock.png","category":"Music & Radio","type":"Topic","subtype":"Musical genre","affinity":1.21},{"name":"Dance music","logo":"https://clients.rascasse.com/wp-content/uploads/2024/10/Dance-music.jpg","category":"Music & Radio","type":"Topic","subtype":"Musical genre","affinity":1.23}]},"food":{"label":"Food & Cuisine","items":[{"name":"British cuisine","logo":"https://clients.rascasse.com/wp-content/uploads/2022/04/British2.png","category":"Food & Beverages","type":"Topic","subtype":"Cuisine","affinity":1.53},{"name":"Asian cuisine","logo":"https://clients.rascasse.com/wp-content/uploads/2022/05/Asian2.png","category":"Food & Beverages","type":"Topic","subtype":"Cuisine","affinity":1.29},{"name":"African cuisine","logo":"https://clients.rascasse.com/wp-content/uploads/2022/05/African.png","category":"Food & Beverages","type":"Topic","subtype":"Cuisine","affinity":1.45}]},"sport":{"label":"Sports","items":[{"name":"Swimming","logo":"https://clients.rascasse.com/wp-content/uploads/2024/10/Swimming.jpg","category":"Sports","type":"Topic","subtype":"Sport","affinity":1.28},{"name":"Walking","logo":"https://clients.rascasse.com/wp-content/uploads/2024/10/Walking.jpg","category":"Sports","type":"Topic","subtype":"Sport","affinity":1.23},{"name":"Standup paddleboarding","logo":"https://clients.rascasse.com/wp-content/uploads/2024/10/Standup-paddleboarding.jpg","category":"Sports","type":"Topic","subtype":"Sport","affinity":1.44}]},"fashion":{"label":"Fashion","items":[{"name":"Free People","logo":"https://clients.rascasse.com/wp-content/uploads/2022/04/Freepeople.png","category":"Fashion & Accessoires","type":"Brand","subtype":null,"affinity":1.35},{"name":"Victoria's Secret","logo":"https://clients.rascasse.com/wp-content/uploads/2022/04/Victorias-Secret_fullcolor.png","category":"Fashion & Accessoires","type":"Brand","subtype":"Lingerie","affinity":1.23},{"name":"Dillard's","logo":"https://clients.rascasse.com/wp-content/uploads/2022/05/Dillards.png","category":"Fashion & Accessoires","type":"Brand","subtype":null,"affinity":1.34}]},"brands":{"label":"Top Brands","items":[{"name":"McDonald's","logo":"https://clients.rascasse.com/wp-content/uploads/2022/04/mcd.png","category":"Food & Beverages","type":"Brand","subtype":"Fast food restaurants","affinity":1.34},{"name":"Starbucks","logo":"https://clients.rascasse.com/wp-content/uploads/2022/04/Starbucks_fullcolor.png","category":"Food & Beverages","type":"Brand","subtype":"Coffee","affinity":1.22},{"name":"Barnes & Noble","logo":"https://clients.rascasse.com/wp-content/uploads/2022/05/Barnes.png","category":"Literature","type":"Brand","subtype":"Publishing","affinity":1.91}]},"media":{"label":"Media","items":[{"name":"HBO","logo":"https://clients.rascasse.com/wp-content/uploads/2022/04/HBO_fullcolor.png","category":"Movies & TV","type":"TV Channel","subtype":"TV & film","affinity":1.59},{"name":"HBO MAX","logo":"https://clients.rascasse.com/wp-content/uploads/2025/08/HBOmax.png","category":"Movies & TV","type":"TV Channel","subtype":"TV & film","affinity":1.41},{"name":"AMC (TV channel)","logo":"https://clients.rascasse.com/wp-content/uploads/2022/05/AMC.png","category":"Movies & TV","type":"TV Channel","subtype":"TV & film","affinity":3.37}]}},"country_id":230,"dataSource":"entity","audienceSiid":null,"_cached":"precompute","_timing_ms":58.6}